About This Project
The Boat Product Analysis Dashboard is an interactive visualization project created in Power BI using synthetic data. It provides deep insights into Boat’s product categories, sales, customer behaviors, and sentiments. The dashboard helps businesses track performance, identify top-selling products, monitor customer satisfaction, and forecast revenue trends. The synthetic dataset includes information on product categories, prices, discounts, sales, customers, payment methods, and customer reviews. This ensures realistic analysis while maintaining data privacy.
Key Features
- Product analysis – pricing, discounts, and top products by sales
- Category insights – performance of categories like earbuds, speakers, smartwatches, chargers, etc.
- City-level analysis – sales & revenue breakdown across major indian cities
- Customer insights – new vs. existing customers, sales by age group, gender distribution
- Sentiment analysis – customer reviews categorized as high, moderate, or low sentiment
- Trend forecasting – revenue trend forecast for the next 6 months
- Filters & drill-downs – interactive slicers for categories, time, and customer type
Technologies Used
Project Snapshot
- Status: Completed
- Duration: 2 Months
- Category: Wearable
